"Journey of a Lifetime" campaign winner receives his 'ticket'
       
 
Thursday, June 03, 2010

The promotion, which ran throughout the Middle East during 2009 and invited participants to tailor-make their dream holidays, was won by Mr. Zaakesh Mulla, a Dubai-based Indian national.
Mr. Mulla, whose prize was a one-week trip to Venice for two (2), was presented with his ‘ticket’ by Dubai Duty Free’s Managing Director Colm McLoughlin, George Horan, Deputy Managing Director, Dubai Duty Free and Imperial Tobacco officials headed by Ioackim Gavalas, Duty Free Area Manager Gulf & Horn Africa Countries, Nigel Boonyong, Trade Marketing & Development Manager, Gotje Rogall, Premium Brand Manager and Ebad Ahmadi, NTDE Tobacco Division-Director.
Davidoff has another promotion running for this year where the participant can win a 14-day-trip to 6 stylish cities of their choice. During the promotion, the participant has to use an interactive multi-touchTV screen in order to re-create a pack of Davidoff Cigarettes. The Davidoff cigarette portfolio includes Davidoff Premium Line, Premium Slims and Davidoff Super Slims, which represent the core of Imperial's travel-retail strategy.